SwapUp Journal

Find all the insights on second-hand fashion and sustainable style here.


Black Friday in Australia: The Biggest Fashion Sale of the Year

Black Friday has become one of the most anticipated shopping events in Australia, marking the unofficial start of the holiday shopping season. Whether you’re looking to refresh your wardrobe, grab...

🌿 Green Friday: The Sustainable Answer to Black Friday in Australia

As Australia heads into the bustling holiday shopping season — from Black Friday to Christmas — a new movement is taking root: Green Friday. Instead of encouraging mass consumption, Green Friday...

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