Sustainable clothing is booming in Australia, with more people choosing clothing that’s stylish, ethical, and environmentally friendly. By supporting local sustainable brands, you’re helping reduce waste, promote fair wages, and protect the planet — all while looking great.
From everyday basics to statement pieces, here are some of the best sustainable fashion brands in Australia you should know.
What Is Sustainable or Slow Fashion?
Sustainable fashion, also known as slow fashion, is about producing clothes that respect both people and the planet. This means:
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Using organic, renewable, or recycled materials
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Reducing water, energy, and chemical usage in production
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Creating high-quality garments designed to last
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Ensuring fair wages and safe working conditions
By shopping sustainably in Australia, you’re making a conscious choice to reduce the harmful effects of fast fashion and support ethical businesses.
Best Sustainable Fashion Brands in Australia
1. Outland Denim
Famous for premium jeans made from organic cotton and natural dyes, Outland Denim empowers women from vulnerable backgrounds through fair employment and training. What makes Outland truly unique is its origin story: born on an Australian mountaintop with a mission to combat human trafficking, founder James Bartle started the label in a Cambodian café with bolts of denim, scissors, and a vision. Outland went on to become the first Australian brand (and second denim brand globally) to earn B Corp certification, establishing its own sustainable wash house to reduce environmental harm. Each pair of jeans not only spares the planet from pollution but also transforms lives by providing meaningful careers to survivors of exploitation.
2. Etiko
Etiko is a Fairtrade-certified brand offering sneakers, basics, and accessories made from organic cotton and natural rubber. They’re leaders in supply chain transparency. What sets Etiko apart is its pioneering vision: founded in 2005 by Nick Savaidis after he discovered there was no truly ethical clothing brand in the market, Etiko became Australia’s first fashion label to earn Fairtrade certification. By building fully traceable supply chains across India, Sri Lanka, and Pakistan, Etiko has uplifted not only garment workers but also cotton growers, rubber tappers, and even sports ball makers, creating positive ripple effects for entire communities. Their streetwear proves that style and human rights can coexist.
3. Vege Threads
Melbourne-based Vege Threads focuses on simple, timeless pieces made with certified organic cotton and low-impact dyes, produced in ethical factories. What makes them unique is their 100% Australian-made approach, working closely with local knitting mills and dye houses to keep production transparent, local, and sustainable. Their collections are intentionally produced in limited runs, and the brand’s commitment to an ethical supply chain has earned them Ethical Clothing Australia accreditation, a mark of trust that sets them apart in the industry.
4. The Social Outfit
Melbourne-based Vege Threads focuses on simple, timeless pieces made with certified organic cotton and low-impact dyes, produced in ethical factories. What makes The Social Outfit unique is its status as a registered charity and social enterprise, founded in 2014 to help refugee women begin their Australian careers. By using remnant and deadstock fabrics, they save tonnes of textiles from landfill while celebrating cultural diversity through design. Every piece not only reduces waste but also tells the story of empowerment, creativity, and community building.
5. Gorman
Known for vibrant prints, Gorman has expanded into eco-friendly lines using organic cotton, recycled fabrics, and sustainable dyeing processes. What makes Gorman unique is its deep integration of sustainability with global frameworks—the brand aligns its strategies with the UN Sustainable Development Goals (SDGs), addressing issues like gender equality, decent work, clean water, and climate action. Beyond fabrics, Gorman fosters inclusivity through gender equality policies, ESG audits, and modern slavery training, while also investing in reforestation projects in Victoria to protect endangered species. Rooted in creativity and community, Gorman shows that bold, joyful design can coexist with meaningful environmental and social impact.
6. Elk The Label
Melbourne’s Elk The Label produces timeless apparel and accessories with natural fibres, certified leather alternatives, and recycled textiles, emphasising craftsmanship and transparency. What makes Elk unique is its pioneering role in conscious fashion since 2004, founded by Adam Koniaras and Marnie Goding as an independent, family-owned business. Their sculptural accessories and artful ready-to-wear collections stand out for their refined, distinctly Australian aesthetic with global appeal. Elk was the inaugural winner of the Australian Fashion Laureate for Sustainable Innovation in 2019, and in 2024, they cemented their leadership by achieving B Corp certification. With an annual Transparency Report openly tracking their progress, Elk has positioned itself as one of the most accountable and forward-thinking sustainable fashion brands in Australia.
7. Boody
Boody is loved for bamboo basics and underwear that are soft, breathable, and responsibly made. They’re Climate Neutral certified and committed to circular fashion initiatives. What makes Boody unique is its exclusive use of organically grown bamboo viscose, a material prized for supreme softness, comfort, and breathability—ideal for underwear and everyday essentials worn closest to the skin. Their no-fuss approach to design focuses on functionality and purpose, making sustainable fashion feel effortless.
8. Lilly Pilly
Specialising in eco-friendly textiles like bamboo, hemp, and organic cotton, Lilly Pilly supplies sustainable fabrics widely used by ethical designers in Australia. What makes Lilly Pilly unique is its roots in the Byron Bay Hinterland, where the brand draws inspiration from the coastal environment to design timeless, feminine pieces. By blending natural fibres with elegant, flattering silhouettes, Lilly Pilly stands out as a label that captures the essence of Australia’s relaxed yet refined lifestyle while maintaining strong ethical sourcing practices.
9. A.BCH
A Melbourne-based label offering fully circular fashion. Each garment is made from renewable or recyclable fibres and designed with end-of-life solutions in mind. What makes A.BCH unique is its evolution beyond being just a clothing label: launched in 2017 as a proof of concept for circular design, the brand announced in 2024 that it would stop making new clothes and instead transition into A.BCH World. Now, it operates as a leader in education and collaboration, driving circular transformation not only at the community and organisational level, but also across industries and policy. A.BCH proves that sustainable fashion can be both visionary and systemic.
10. KITX
Founded by Australian designer Kit Willow, KITX is known for luxury sustainable fashion. They focus on organic and recycled materials, transparency, and artisan craftsmanship. What makes KITX unique is its commitment to pushing sustainability into regenerative and circular fashion. In 2024, KITX became B Corp certified after a rigorous two-year process, underscoring its dedication to measurable impact. The brand also pioneers initiatives like the Future From Waste Lab and KITXCHANGE, which transform discarded textiles into high-frequency wear pieces. Guided by its three regenerative pillars—rewild, renew, and rehome—KITX stands out as a leader redefining luxury with purpose.
11. Bassike
Bassike combines modern, minimalist style with sustainability. Their collections are made in Australia using organic cotton and ethically sourced fabrics, ensuring longevity and comfort. What makes Bassike unique is its deep-rooted commitment to local production and supply chain accountability—with over 90% of garments made in Australia and partners screened through their in-house Sustainable and Ethical Manufacturing Index (SEMI). In 2022, Bassike achieved B Corp certification and piloted a circular initiative with Australian clean-tech company Blocktexx, repurposing textile offcuts into reusable resources for industries beyond fashion. This dedication to transparency, organic cotton innovation, and circular design has cemented Bassike as a leader in sustainable luxury basics.
12. Spell (Spell & The Gypsy Collective)
Byron Bay–based Spell embraces bohemian-inspired fashion with a strong sustainability commitment, using organic fibres, recycled materials, and fair trade practices. What makes Spell unique is its role as a cultural icon of Australian bohemian style, blending dreamy, beach-ready silhouettes with a modern ethos of sustainability and freedom of expression. Rooted in Byron Bay’s coastal lifestyle, Spell has become internationally recognised for capturing the spirit of carefree elegance while staying true to environmentally conscious practices.
Sustainable Fashion Brands in New Zealand
13. Kowtow
A pioneer in sustainable fashion, Kowtow creates modern, minimal designs using 100% organic cotton and low-impact dyes. As a Fairtrade brand, Kowtow is committed to transparency and ethical practices, making it a favourite across Australia and NZ. What makes Kowtow unique is its seed-to-garment traceability, ensuring every piece is crafted entirely from certified Fairtrade cotton since its founding in 2006 by Gosia Piatek. With a strong commitment to circular design principles, Kowtow doesn’t just reduce waste—it designs for longevity, reuse, and regeneration, making it one of the most holistic examples of sustainability in fashion globally.
14. Maggie Marilyn
Maggie Marilyn is a New Zealand label known for luxury-meets-sustainable fashion. Using organic fabrics and transparent supply chains, the brand focuses on timeless, high-quality pieces that challenge fast fashion. What makes Maggie Marilyn unique is its regenerative supply chain and B Corp certification, alongside its innovative use of post-consumer waste recycled materials. With romantic silhouettes and contemporary detailing, the label blends ethics with elegance, creating versatile pieces that empower wearers while redefining what modern sustainable luxury looks like.
Why Shop Sustainable Fashion in Australia?
Choosing Australian sustainable fashion brands means you’re supporting local jobs, ethical practices, and eco-conscious innovation. Whether it’s organic denim from Outland, everyday bamboo basics from Boody, or luxury eco-pieces from KITX, these brands prove that fashion can be stylish, ethical, and sustainable.
Sustainable fashion isn’t just a trend in Australia — it’s the future. By making thoughtful choices, you can help create a greener, fairer fashion industry.
If you love anything about sustainability, you also can read these article:
How Can The Fashion Industry Be More Sustainable?
Circular fashion: How to reduce fashion waste
Clothing Waste Impact in Australia & What You Can Do
