Sustainable fashion is booming in Australia, with more people choosing clothing that’s stylish, ethical, and environmentally friendly. By supporting local sustainable brands, you’re helping reduce waste, promote fair wages, and protect the planet — all while looking great.
From everyday basics to statement pieces, here are some of the best sustainable fashion brands in Australia you should know.
What Is Sustainable or Slow Fashion?
Sustainable fashion, also known as slow fashion, is about producing clothes that respect both people and the planet. This means:
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Using organic, renewable, or recycled materials
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Reducing water, energy, and chemical usage in production
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Creating high-quality garments designed to last
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Ensuring fair wages and safe working conditions
By shopping sustainably in Australia, you’re making a conscious choice to reduce the harmful effects of fast fashion and support ethical businesses.

Best Sustainable Fashion Brands in Australia
1. Outland Denim
Famous for premium jeans made from organic cotton and natural dyes, Outland Denim empowers women from vulnerable backgrounds through fair employment and training.
2. Etiko
Etiko is a Fairtrade-certified brand offering sneakers, basics, and accessories made from organic cotton and natural rubber. They’re leaders in supply chain transparency.
3. Vege Threads
Melbourne-based Vege Threads focuses on simple, timeless pieces made with certified organic cotton and low-impact dyes, produced in ethical factories.
4. The Social Outfit
This Sydney brand combines sustainable fashion with social impact by employing and training refugee and migrant communities. Their collections are colourful, creative, and ethical.
5. Gorman
Known for vibrant prints, Gorman has expanded into eco-friendly lines using organic cotton, recycled fabrics, and sustainable dyeing processes.
6. Elk The Label
Melbourne’s Elk The Label produces timeless apparel and accessories with natural fibres, certified leather alternatives, and recycled textiles, emphasising craftsmanship and transparency.
7. Boody
Boody is loved for bamboo basics and underwear that are soft, breathable, and responsibly made. They’re Climate Neutral certified and committed to circular fashion initiatives.
8. Lilly Pilly
Specialising in eco-friendly textiles like bamboo, hemp, and organic cotton, Lilly Pilly supplies sustainable fabrics widely used by ethical designers in Australia.
9. A.BCH
A Melbourne-based label offering fully circular fashion. Each garment is made from renewable or recyclable fibres and designed with end-of-life solutions in mind.
10. KITX
Founded by Australian designer Kit Willow, KITX is known for luxury sustainable fashion. They focus on organic and recycled materials, transparency, and artisan craftsmanship.
11. Bassike
Bassike combines modern, minimalist style with sustainability. Their collections are made in Australia using organic cotton and ethically sourced fabrics, ensuring longevity and comfort.
12. Spell (Spell & The Gypsy Collective)
Byron Bay–based Spell embraces bohemian-inspired fashion with a strong sustainability commitment, using organic fibres, recycled materials, and fair trade practices.
Sustainable Fashion Brands in New Zealand
13. Kowtow
A pioneer in sustainable fashion, Kowtow creates modern, minimal designs using 100% organic cotton and low-impact dyes. As a Fairtrade brand, Kowtow is committed to transparency and ethical practices, making it a favourite across Australia and NZ.
14. Maggie Marilyn
Maggie Marilyn is a New Zealand label known for luxury-meets-sustainable fashion. Using organic fabrics and transparent supply chains, the brand focuses on timeless, high-quality pieces that challenge fast fashion.
Why Shop Sustainable Fashion in Australia?
Choosing Australian sustainable fashion brands means you’re supporting local jobs, ethical practices, and eco-conscious innovation. Whether it’s organic denim from Outland, everyday bamboo basics from Boody, or luxury eco-pieces from KITX, these brands prove that fashion can be stylish, ethical, and sustainable.
Sustainable fashion isn’t just a trend in Australia — it’s the future. By making thoughtful choices, you can help create a greener, fairer fashion industry.
If you love anything about sustainability, you also can read these article:
How Can The Fashion Industry Be More Sustainable?
Circular fashion: How to reduce fashion waste
Clothing Waste Impact in Australia & What You Can Do